Crowdfunding is a method of raising funds through the collective effort of friends, family, customers, and individual supporters. This approach taps into the collective efforts of a large pool of individuals—primarily online via social media and crowdfunding platforms—and leverages their networks for greater reach and exposure.
It is a great way for Neighbourhood Watch schemes and local projects to raise funds as it really is about community action and involvement. Ensure you clarify your scheme or project clearly, using a factual and emotive basis (like any fundraising request), be realistic and transparent about how much you need to raise, and feed back to your donors regularly throughout the fundraiser and once it is complete.
Easyfundraising is a site where you can raise money for your scheme with everyday online shopping. They work with online retailers, including Amazon, Argos, John Lewis & Partners, Booking.com, eBay, M&S, plus over 3,400 others to pass donations onto charitable groups when you shop through them. While you and your supporters are shopping online , from fashion to insurance, train tickets, days out, and electricals – they can raise money for your scheme at the same time. They can even raise money when they buy their office supplies. Visit their website to find out more.